2019 experienced record sales as consumers were eager for long-term care planning solutions.

Today, LTC Consumer announced that due to record growth they will be promoting Richard Horowitz as a new National Sales Manager. Horowitz will be heading up a second team of LTC insurance specialists and hopes to offer unprecedented technology and sales approaches to create an exceptional consumer experience. “I’m very excited,” he said. “Dedication and hard work paid off, and I’m really looking forward to expanding our internet sales team and helping many more people with their long-term care planning.”

Richard Horowitz is a new National Sales Manager at LTC Consumer and looking forward to a successful year.
Richard Horowitz is a new National Sales Manager at LTC Consumer and looking forward to a successful year.

Mike Skiens, owner of LTC Consumer and President of MasterCare America, Inc., knew he would need to increase the site’s distribution capabilities with the large increase in LTC insurance and asset-based solution sales. Skiens was pleased to have someone as qualified as Horowitz move into the leadership position. “He is a highly talented and focused professional with a strong track record of success in our market.” Skiens said. “The future of internet sales within our LTC Consumer business model is bright and we see Rich as a great addition to our sales management team.”

“I’m really looking forward to expanding our internet sales team and helping many more people with their long-term care planning.” – Richard Horowitz

Executive Director of LTC Consumer, Nathan Sanow, was also enthusiastic about Horowitz’s promotion and said, “Rich brings a long history of sales success by innovating the sales process to allow consumers to get educated and apply in the way most prefer; online and over the phone.” Sanow says the site has always been committed to being the most innovative LTC solutions firm in the country. They do this by offering new ways for consumers to easily understand and compare the top plans in each state, and Horowitz perfectly complements this commitment.

“The future of internet sales within our LTC Consumer business model is bright and we see Rich as a great addition to our sales management team.” -Mike Skiens

LTC Consumer is growing, expanding its sales team, and always hoping to increase consumer awareness about the need for LTC solutions in the market. With well over a decade of experience and a passion for advocating for his clients, Horowitz is ready to lead LTC Consumer and concerned consumers into the new decade.

If you and your family are ready to find LTC solutions, request a quote, and speak to a specialist about ways to protect your retirement.

About LTC Consumer: LTC Consumer is an independent, online resource to help individuals understand LTC planning and evaluate the best solution for their LTC needs. We have a team of experienced LTC Insurance Specialists who can help you find an insurance policy that is well suited to your individual needs and objectives.  LTC Consumer was developed by MasterCare America, Inc., one of the nation’s top LTC planning firms.

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